Free Writing Prospectus
Filed Pursuant to Rule 433
Registration Statement No. 333-155535
Dated October 7, 2009
 
 



Free Writing Prospectus
Filed Pursuant to Rule 433
Registration Statement No. 333-155535
Dated October 7, 2009

                                                                      J.P.Morgan

J.P. Morgan U.S. Sector Efficiente Index
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Performance Update - October 2009
                                                               [GRAPHIC OMITTED]

OVERVIEW

The J.P. Morgan U.S. Sector Efficiente Index (the "Index", or the "Strategy")
is a J.P. Morgan strategy that seeks to generate returns through the dynamic
selection of up to ten equity sector indices (the "Sector Constituents") based
on a modern portfolio theory approach to portfolio allocation.


Hypothetical and Actual Historical
Performance - Aug 2, 2001 to Sept 30, 2009(1)


[GRAPHIC OMITTED]

Key Features of the Index
[]   Dynamic exposure to a portfolio of U.S. equity sectors that is rebalanced
     monthly based on a rules-based methodology with a target annualized
     volatility of 8% or less;
[]   Algorithmic portfolio construction intended to utilize momentum across
     global equity sectors to inform portfolio allocation across U.S. equity
     sectors;
[]   Provides an alternative approach to investing in U.S. equities;
[]   Levels published on Bloomberg under the ticker SXJPUS8E.

Recent Index Performance(1)
                                 July      Aug        Sep
                                 2009      2009       2009
- -----------------------------------------------------------
Hypothetical and Actual         1.78%     0.87%      2.55%
Historical Performance
- -----------------------------------------------------------

Hypothetical and Actual Historical Volatility  -
November 1, 2001 to September 30, 2009(3)

[GRAPHIC OMITTED]


Recent Index Composition(2)
Sector Constituents:                          August 2009         September 2009
- --------------------------------------------------------------------------------
S&P 500 Energy TR Index                             0.00%                  0.00%
- --------------------------------------------------------------------------------
S&P 500 Materials TR Index                          0.00%                  0.00%
- --------------------------------------------------------------------------------
S&P 500 Industrials TR Index                        0.00%                  0.00%
- --------------------------------------------------------------------------------
S&P 500 Consumer Discretionary TR Index             0.00%                  0.00%
- --------------------------------------------------------------------------------
S&P 500 Consumer Staples TR Index                  25.00%                 25.00%
- --------------------------------------------------------------------------------
S&P 500 Health Care TR Index                       25.00%                 20.71%
- --------------------------------------------------------------------------------
S&P 500  Financials Total Return Index              0.00%                  0.00%
- --------------------------------------------------------------------------------
S&P 500  Information Technology
  Total Return Index                                7.81%                 14.64%
- --------------------------------------------------------------------------------
S&P 500  Telecommunications
  Total Return Index                                4.41%                  0.00%
- --------------------------------------------------------------------------------
S&P 500  Utilities Total Return Index               0.00%                  0.00%
- --------------------------------------------------------------------------------
                                                                 October 7, 2009

 

 
 


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Comparative Hypothetical and Actual Performance(%), Standard Deviations(%),
Correlations, and Sharpe Ratio

                        Year to          Three Year       Five Year       Five Year
                         Date            Annualized       Annualized      Annualized                    Sharpe
                     Performance(1)    Performance(1)   Performance(1)  Volatility(4)  Correlation(5)  Ratio(6)
- ---------------------------------------------------------------------------------------------------------------
U.S Sector
Efficiente Index           3.81%            0.80%            3.63%           9.08%           1.0           0.40
- ---------------------------------------------------------------------------------------------------------------
S&P 500(R) Index          12.61%           -7.51%           -1.05%          20.65%            .54         -0.05
- ---------------------------------------------------------------------------------------------------------------

Notes

1  Represents the continuously compounded positive or negative weekly
   performance of the Index based on, as applicable to the relevant
   measurement period, the hypothetical back-tested Index closing levels from
   August 2, 2001 through September 1, 2009, and the actual historical
   performance of the Index based on the Index closing levels from September
   2, 2009 through September 30, 2009, as well as the performance of the S&P
   500(R) Index over the same period. For purposes of these examples, each
   index was set equal to 100 at the beginning of the relevant measurement
   period. There is no guarantee that the Strategy will outperform the
   S&P500(R) Index or any alternative strategy. In addition, there is no
   assurance that the continuously compounded Strategy performance will
   reflect the return calculated for any security linked to the Strategy.
   Source: Bloomberg and JPMorgan.
2  On a monthly basis, J.P. Morgan Securities Inc., or JPMSI, acting as the
   Index calculation agent, will rebalance the Index to take synthetic long
   positions in the Basket Constituents based on mathematical rules that
   govern the Index and track the returns of the synthetic portfolio above
   cash. The weights for each Basket Constituent will be adjusted to comply
   with certain allocation constraints, including constraints on individual
   Basket Constituents, as well as the entire portfolio.
3  Volatility is a measurement of the variability of returns based on
   historical performance. The historical, or "realized," volatility of a
   portfolio can be measured in a number of ways. For the purposes of the
   graph, volatility is calculated based on 60 historical weekly returns. For
   any given day, the "annualized volatility" for each index is the
   annualized standard deviation of the previous 60 overlapping weekly
   returns preceding that day. For example, the first data point on the
   graph, representing November 7, 2001 displays the annualized standard
   deviation of the weekly returns during the 60 index days up to and
   including November 7, 2001. The second point on the graph displays the
   annualized standard deviation of the weekly returns for the 60 index days
   up to and including November 8, 2001. No representation is made that in
   the future the strategy or the S&P500(R) Index will have the volatilities
   shown above. Sources: J.P. Morgan, Bloomberg.
4  Calculated based on the annualized standard deviation of weekly returns
   over the past 5 years.
5  Correlation is based on weekly returns over the past 5 years. Correlation
   refers to the degree the applicable index has changed relative to change
   in the JPMorgan U.S. Sector Efficiente Index.
6  For the purpose of the analysis above, the Sharpe Ratio, which is a
   measure of risk adjusted performance, is computed as the annualized five
   year return divided by the annualized five year standard deviation.

 Key Risks

[] There are risks associated with a momentum-based investment strategy. This
   Strategy is different from a strategy that seeks long- term exposure to a
   portfolio consisting of constant components with fixed weights. The Strategy
   may fail to realize gains that could occur from holding assets that have
   experienced price declines, but experience a sudden price spike thereafter.
[] Correlation of performances among the sector constituents may reduce the
   performance of the strategy-- High correlation during periods of negative
   returns among Sector Constituents representing any one sector or asset type
   which have a substantial weighting in the Strategy could have a material
   adverse effect on the performance of the Strategy.
[] Our affiliate, J.P. Morgan Securities Inc., or JPMSI, is the calculation
   agent and may adjust the strategy in a way that affects its level--The
   policies and judgments for which JPMSI is responsible could have an impact,
   positive or negative, on the level of the Strategy and the value of your
   investment.
[] The Strategy may not be successful, may not outperform any alternative
   strategy, or may not achieve its target volatility of 8% or less.
[] The reported level of the Index will include a deduction of an index
   adjustment factor, a fee, of 0.50% per annum, which is deducted daily.
[] The investment strategy involves monthly rebalancing and maximum weighting
   caps that are applied to the Sector Constituents. Some or substantially all
   of the Sector Constituents may be deemed uninvested for any given month,
   which diminishes any potential diversification offered by the Index.
[] Changes in the value of the Sector Constituents may offset each other.
[] An investment in securities linked to the Strategy is subject to risks
   associated with the use of leverage.

[] The weights for each Sector Constituent
   are determined, in part, by referencing the historical performance of the
   Signal Sector Indices rather than the historical returns of the Sector
   Constituents.

Key Risks (continued):
[]   The Index is an excess return index that tracks the return of the
     synthetic portfolio of each Sector Constituent minus the return from a
     short term cash investment. Accordingly the Index will underperform
     another index that tracks the same synthetic portfolio but does not deduct
     the return of a short term cash investment.
[]   The Index was established on September 2, 2009, and therefore has a
     limited operating history.

The risks identified above are not exhaustive. You should also review
     carefully the related "Risk Factors" section in the relevant disclosure
     statement and the "Selected Risk Considerations" in the relevant term
     sheet or pricing supplement.

Index Disclaimers
"Standard & Poor's(R)", "S&P(R)", "S&P 500 Energy Total Return Index", "S&P 500
Materials Total Return Index", "S&P 500 Industrials Total Return Index", "S&P
500 Consumer Discretionary Total Return Index", "S&P 500 Consumer Staples Total
Return Index", "S&P 500 Health Care Total Return Index", "S&P 500 Financials
Total Return Index", "S&P 500 Information Technology Total Return Index", "S&P
500 Telecommunication Services Total Return Index", "S&P 500 Utilities Total
Return Index", "Standard & Poor's 500" are trademarks of Standard & Poor's
Financial Services, LLC and have been licensed for use by J.P. Morgan
Securities Inc.

The J.P. Morgan U.S. Sector Efficiente Index is not sponsored, endorsed, sold
or promoted by Standard & Poor's and Standard & Poor's makes no representation
regarding the advisability of investing in any products linked to the J.P.
Morgan U.S. Sector Efficiente Index.

For more information on the Index and for additional key risk information see
Page 10 of the Strategy Guide at
http://www.sec.gov/Archives/edgar/data/19617/00009501030900250
3/dp15076_fwp-sector.htm

DISCLAIMER

JPMorgan Chase & Co. ("J.P. Morgan") has filed a registration statement
(including a prospectus) with the Securities and Exchange Commission (the
"SEC") for any offerings to which these materials relate. Before you invest in
any offering of securities by J.P. Morgan, you should read the prospectus in
that registration statement, the prospectus supplement, as well as the
particular product supplement, the relevant term sheet or pricing supplement,
and any other documents that J.P. Morgan will file with the SEC relating to
such offering for more complete information about J.P. Morgan and the offering
of any securities. You may get these documents without cost by visiting EDGAR
on the SEC Website at www.sec.gov. Alternatively, J.P. Morgan, any agent, or
any dealer participating in the particular offering will arrange to send you
the prospectus and the prospectus supplement, as well as any product supplement
and term sheet or pricing supplement, if you so request by calling toll-free
(866) 535-9248.

Free Writing Prospectus filed pursuant to Rule 433; Registration Statement No.
333-155535
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J.P. Morgan Structured Investments | 800 576 3529 |
JPM_Structured_Investments@jpmorgan.com