Free Writing Prospectus
Filed Pursuant to Rule 433
Registration Statement No. 333-155535
Dated June 4, 2010
 
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J.P. Morgan Efficiente (USD) Index
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Performance Update -- June 2010

OVERVIEW

The JPMorgan Efficiente (USD) Index (the "Index") is a proprietary J.P. Morgan
strategy that seeks to generate returns through the selection of up to nine
indices based on the modern portfolio theory approach to asset allocation.

Hypothetical and Actual Historical Performance --January 2, 1995 to May 28,
2010(1)

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Key Features of the Index

[]   Synthetic investment in developed equity, emerging markets, alternative
     investments and global debt;

[]   Dynamic exposure to a synthetic portfolio that is rebalanced quarterly
     pursuant to a rules-based methodology with a targeted annualized volatility
     of 8% or less;

[]   Algorithmic portfolio construction intended to address momentum and
     correlation across markets;

[]   Levels published on Bloomberg under the ticker EFJPUS8E.

Recent Index Performance

                      May 2010    April 2010    March 2010
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Historical Return (1)  -5.27%        1.27%        3.47%
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Recent Index Composition ("Basket Constituents")(3)

           MSCI    MSCI     MSCI      MSCI       GPR/JPM
           North   Europe   Pacific   Emerging   Global   JPMorgan  DJ-UBS    JPMorgan   JPMorgan
           America Gross TR Gross TR  Markets TR Property EMBI Plus Commodity GBI Global Cash Index
           Index   Index    Index     Index      Index    Composite Index     Bond Index USD 3M
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April--
June
2010       25.0%   0.00%    25.0%     0.0%       10.0%    20.0%    0.0%      20.0%      0.0%
January--
March
2010       20.0%   0.00%    5.0%      10.0%      10.0%    25.0%    0.0%      25.0%      5.0%
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                                                                    June 4, 2010


 
 
 

 
 
 


Comparative Hypothetical and Historical Total Returns (%), Volatility (%) and
Correlation -- May 28, 2010

                   Three Year      Five Year     Ten Year      Ten Year       Ten Year    Correlation(6)
                   Annualized     Annualized    Annualized    Annualized      Sharpe
                   Return(1)       Return(1)     Return(1)   Volatility(4)    Ratio(5)
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Efficiente Index       0.14%        7.01%          6.46%          8.45%        0.764         100.00%
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MSCI World Index     -12.58%       -1.08%         -2.09%         17.71%       -0.118          61.82%
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Dow Jones -- UBS     -10.13%       -3.62%          2.00%         18.41%        0.109          42.97%
Commodity Index
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JPMorgan Global Bond   6.20%        4.77%          5.56%          2.79%        1.989          -1.63%
Index (USD Hedged)
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Notes

(1) Represents the performance of the Index based on, as applicable to the
relevant measurement period, the hypothetical backtested weekly Index closing
levels from January 2, 1995 through June 29, 2007, and the actual historical
performance of the Index based on the weekly Index closing level from July 6,
2007 through May 28, 2010, as well as the performance of the MSCI World Index
("MSCI World"), the Dow Jones -- UBS Commodity Index(SM) ("DJ-UBS")  and the
JPMorgan GBI (USD Hedged) Global Bond Index ("JPM GBI") over the same period.
For purposes of these examples, each index was set equal to 100 at the
beginning of the relevant measurement period and returns calculated
arithmetically (not compounded). There is no guarantee of any future
performance for these three indices based on this information. Source:
Bloomberg and JPMorgan.

(2) Calculated from the historical returns, as applicable to the relevant
measurement period, of the indices over a six-month  observation period.  For
any given day,  represents the annualized standard deviation of each index's
arithmetic daily returns for the 126-index  day period preceding that day.  The
back-tested,  hypothetical, historical six-month  annualized volatility has
inherent limitations.  These volatility results were achieved by means of a
retroactive application of a  back-tested  volatility model designed with the
benefit of hindsight.  No representation is made that in the future the Index,
the MSCI  World, DJ-UBS and JPM GBI will have the volatilities as shown above
or that the Index will outperform any alternative investment strategy.
Alternative modeling techniques or assumptions might produce significantly
different results and may prove to be more appropriate.  Actual six-month
annualized volatilities may vary materially from this analysis.  Source:
Bloomberg and JPMorgan.

(3) On a quarterly basis (each January, April, July, and October), J. P.
Morgan Securities Ltd. , or JPMSL, acting as the Index calculation agent, will
rebalance the Index to take synthetic long positions in the Basket Constituents
based on mathematical rules that govern the Index and track the returns of the
synthetic portfolio above cash.  The weights for each Basket Constituent will
be adjusted to comply with certain allocation constraints, including
constraints on individual Basket Constituents, as well as the individual
sectors.

(4) Calculated based on the annualized standard deviation for the ten year
period prior to May 28, 2010.

(5) For the above analysis, the Sharpe Ratio, which is a measure of
risk-adjusted  performance, is computed as the ten year annualized historical
return divided by  the ten year annualized volatility.

(6) Correlation refers to the degree the applicable index has changed relative
to daily changes in the JPMorgan Efficiente (USD) Index.

Key Risks

[]   There are risks associated with a momentum-based investment strategy--
     Efficiente is different from a strategy that seeks long-term exposure to a
     portfolio consisting of constant components with fixed weights. The Index
     may fail to realize gains that could occur from holding assets that have
     experienced price declines, but experience a sudden price spike thereafter.

[]   Correlation of performances among the Basket Constituents may reduce the
     performance of the Index amongst the Basket Constituents--High correlation
     during periods of negative returns among Basket Constituents representing
     any one sector or asset type which have a substantial weighting in the
     Index could have a material adverse effect on the performance of the
     Strategy.

[]   Our affiliate, JPMSL, is the Calculation Agent and may adjust the Index in
     a way that affects its level--The policies and judgments for which JPMSL is
     responsible could have an impact, positive or negative, on the level of the
     Index and the value of your investment. JPMSL is under no obligation to
     consider your interest as an investor in securities linked to the Index.

[]   The Index may not be successful, may not outperform any alternative
     strategy related to the Basket Constituents, or may not achieve its target
     volatility of 8%.

[]   The investment strategy involves quarterly rebalancing and maximum
     weighting caps applied to the Basket Constituents by asset type and
     geographical region.

[]   Changes in the value of the Basket Constituents may offset each other.

[]   An investment linked to the Index is subject to risks associated with
     non-U.S. securities markets, such as emerging markets and currency
     exchange risk.

[]   The Index was established on July 2, 2007 and has a limited operating
     history

The risks identified above are not exhaustive. You should also review carefully
the related "Risk Factors" section in the relevant product supplement and the
"Selected Risk Considerations" in the relevant term sheet or pricing
supplement.

Index Disclaimers
"Dow Jones(SM)," "UBS", "Dow Jones-UBS Commodity Index Excess Return(SM)," "Dow
Jones-UBS Commodity Index(SM)," and "DJ-UBSCI(SM)" are service marks of Dow
Jones and Company, Inc. and UBS Securities LLC ("UBS"), as the case may be, and
have been licensed for use for certain purposes by JPMorgan Chase and Co.
JPMorgan Chase and Co's securities based on the Dow Jones- UBS Commodity Index
Total Return(SM), are not sponsored, endorsed, sold or promoted by Dow Jones,
UBS, or any of their respective subsidiaries or affiliates, and none of Dow
Jones, UBS, or any of their respective subsidiaries or affiliates, makes any
representation regarding the advisability of investing in such product(s). The
MSCI indices are the exclusive property of MSCI Inc. ("MSCI"). "MSCI" and the
MSCI index names are service mark(s) of MSCI or its affiliates and have been
licensed for use for certain purposes by J.P. Morgan Chase and Co. (the
"Licensee"). The financial securities referred to herein are not sponsored,
endorsed, or promoted by MSCI, and MSCI bears no liability with respect to any
such financial securities. No purchaser, seller or holder of this product, or
any other person or entity, should use or refer to any MSCI trade name,
trademark or service mark to sponsor, endorse, market or promote this product
without first contacting MSCI to determine whether MSCI's permission is
required. Under no circumstances may any person or entity claim any affiliation
with MSCI without the prior written permission of MSCI.

For more information on the Index and for additional key risk information see
Page 9 the Strategy Guide at http://www.sec.gov/Archives/edgar/data/19617/000095010310001018/
crt_dp17160-fwp.pdf

DISCLAIMER
JPMorgan Chase and Co. ("J.P. Morgan") has filed a registration statement
(including a prospectus) with the Securities and Exchange Commission (the
"SEC") for any offerings to which these materials relate. Before you invest in
any offering of securities by J.P. Morgan, you should read the prospectus in
that registration statement, the prospectus supplement, as well as the
particular product supplement, the relevant term sheet or pricing supplement,
and any other documents that J.P. Morgan will file with the SEC relating to
such offering for more complete information about J.P. Morgan and the offering
of any securities. You may get these documents without cost by visiting EDGAR
on the SEC Website at www.sec.gov. Alternatively, J.P. Morgan, any agent, or
any dealer participating in the particular offering will arrange to send you
the prospectus and the prospectus supplement, as well as any product supplement
and term sheet or pricing supplement, if you so request by calling toll-free
(866) 535-9248.
Free Writing Prospectus filed pursuant to Rule 433; Registration Statement No.
333-155535

J.P. Morgan Structured Investments | 800 576 3529 | JPM_Structured_Investments@jpmorgan.com